Here at FireRock Productions, we've become accustomed to working with some fantastic men and women all around the Lehigh Valley and beyond. And each year, in communities across the country -- including right here in our own back yard -- folks engage in a spirited ten-week fundraising competition to earn The Leukemia & Lymphoma Society's Man & Woman of the Year titles, by raising funds for blood cancer research.
No doubt, the 2013 campaign includes some amazing community and business leaders, but we're throwing our endorsement to one guy -- Billy Kounoupis. Now, it's not just because he's putting frozen hot chocolate back on the menu at Billy's (though it's a definite incentive ;). And it's not just because his Mindfreak Burger will actually blow your mind. It's because Billy isn't just passionate about things like customer service, but also because he's active in the area, highly ambitious, resourceful and can absolutely help to make a difference in the lives of people suffering from blood cancer.
Billy and his fellow candidates will be raising money in honor of Sam Mackaravitz and Madison Arnold (pictured below), two young children from Emmaus who are currently fighting blood cancer and are the 2013 Boy & Girl of the Year.
In closing, we encourage you all to donate like a mother. A slogan we're sure that Billy himself would approve of.