Thursday, August 11, 2016

FireRock Receives Four 2016 Emmy® Nominations!

Lehigh Valley Video Production
Continuing a great 2016 after six ADDY Awards in March!
"FOCUSED" has been the word around FireRock, lately... so much so that it has been just about a year since we last wrote a blog! We've been busy making videos and not writing blogs, but thanking the support system behind FireRock is extremely important to us... and being that six ADDY awards and another four Emmy® Nominations came our way this year, there are a lot of people to thank!

Lehigh Valley Video Production
Carlo Acerra, Julia Urich, Rocky Urich, & Casey Feinberg celebrate
at the 2016 Mid-Atlantic Emmy® Nomination Party in Philadelphia.
FireRock is not just about the people on the staff. It's about each and every person who contributes to a project! The FireRock culture requires everybody's best, and when industry professionals around the country say that our crew's "best" is worthy of being recognized, we hope a sense of pride and accomplishment fills the hearts of those we collaborated with!

"You are who you surround yourself with." We reiterate that quote often and believe in it wholeheartedly! The smoke and mirrors are oftentimes hard to avoid in the business community, but, for this small business, the genuine, caring, and passionate people we are so blessed to work with every day, who are responsible for the success and longevity of FireRock Productions, continue to lead us to light and opportunity. Clients, colleagues, friends... whatever they may start as... they quickly become family. Thank you to all of you for being the "rock" in FireRock!

This year, we are honored to be nominated with the following Fire"Rocks" -



Paul Luongo, Producer
Liz Keptner, Producer
Casey Feinberg, Writer
Julia Urich, Director
Rocky Urich, Director of Photography
Carlo Acerra, Associate Editor
Hillary Carrigan, Associate Producer




Kyle Elliott, Producer
Julia Urich, Director
Rocky Urich, Director of Photography
Carlo Acerra, Associate Photographer
Hillary Carrigan, Associate Producer


The other two nominations were for craft achievements, excellence in a specific craft discipline demonstrating the skills of individuals.


Editing - Short Form
Carlo Acerra & Rocky Urich

Photography - Program
Rocky Urich



Thank you to Lindsey Knupp and Jon Schaeffer of the Lehigh Valley IronPigs, as well as the borough of Nazareth, for believing in us enough to help you tell your stories!



Lehigh Valley Video Production
Julia Urich, Rocky Urich, & Casey Feinberg celebrate their six 2016 ADDY Awards.

2016 ADDY Award Winners



Without all of you - the incredible network of people supporting us in various capacities - we would not be able to do the work we do. And we certainly wouldn't have received the accolades that came our way the past few months, so "THANK YOU!" From the bottom of our hearts - the six ADDY awards and four Emmy® nominations we have received are dedicated to all of you!

The National Academy of Television Arts & Sciences will present the 34th Annual Mid-Atlantic Emmy® Awards on Saturday, September 24th at the Philadelphia Marriott Downtown. It'll be a big FireRock family gathering!